Lamborghini’s Japan website is a visual spectacle—full-screen video, glossy hero shots, pure adrenaline branding. Then the Japanese text kicks in, and suddenly it’s tuxedo up top, Crocs down below. Lambotype screams Italian excess; Hiragino shrugs like a default spreadsheet font. It’s not just inconsistent—it’s insulting to the audience expected to drop seven figures on wheels.
And then there’s the date formatting. “24 9月 2025” reads like someone translated a Western calendar with Google and called it a day. For a brand selling precision engineering, that’s not a detail—it’s a deal-breaker.
This is luxury marketing undone by its own shortcuts. The cars are crafted with microscopic attention; the website, apparently, with copy-paste settings. It’s the digital equivalent of handing over the keys to an Aventador with a plastic dealership keychain.